Woman

Etam celebrates all women with her 2019 Live Show lingerie show

On September 24, when Paris Fashion Week was just beginning, Etam already signed one of the highlights of the period by presenting its Live Show 2019. Still pumping Victoria's Secret, the French lingerie brand unveiled a an exceptional show where all the sizes, and all the ethnic groups alongside the most prominent singers of the moment.
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It was one of the highlights of Fashion Week, which was just starting. On the second day of Paris Fashion Week, Etam presented its usual lingerie show, and without a doubt one of the most memorable in its history. At the heart of Roland-Garros, the brand organized an inclusive show celebrating all women, during which the most prominent singers of the moment performed. To open it, Angèle interpreted her hit "Balance Ton Quoi", which sounded even more symbolic that night, while women of all sizes and all ethnic groups were preparing to get on the podium. He has followed an exclusively feminine line-up, and especially, engaged on the feminist question: Beth Ditto , Claire Laffut , Ava Max and Aya Nakamura .

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In front of more than 5,000 guests, the models Constance Jablonski , Maria Borges , Jasmine Sanders and Cindy Bruna followed one another at full speed on the best sounds of the moment before closing the show all together on the podium, while Aya Nakamura intoned her hit "Pookie." And while the public thought the event ended, it's a real concert that started. Each of the artists invited to perform is back on stage for a late evening ultra girl power with the sound of their greatest hits.

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Cherry on the cake ? The stars were not present on stage, since the cream of actresses and French celebrities had gathered in the stands.

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