The English house unveils a festive campaign where eccentricity and refinement meet in a winter tale by David James and Phil Poynter.

In the crisp, golden air of an English Christmas, <a href="https://www.lofficiel.com/industry-trends/church-s-x-miu-miu-chic-decontracte-collaboration-campagne-images" target="_blank" rel="noopener">Church’s</a> , the illustrious Northamptonshire shoemaker with 150 years of history, weaves an ode to style and conviviality. Its Holiday 2025 campaign unfolds like a soft, intimate film, where three colorful characters revisit festive British country traditions with panache. Under the inspired eye of art director David James and photographer Phil Poynter, elegance takes on the accents of both country and city, velvet and burnished leather, laughter and a crackling fireplace.

It all begins in a stone-walled house, where the reunion is accompanied by the crunch of footsteps on gravel. The gentlemen, their figures cut from wool and refined distinction, sport amber Mayfair Oxfords and Chelsea Amberleys in a sophisticated ebony. Beside them, the lady of the house, escorted by her faithful four-legged companion, shines in her Alexandra boots, whose glossy patina evokes the patient art of the shoemaker.

The festivities move to the stables, where Christmas carols echo among the clatter of boots and laughter. Hampstead and Mayfair Oxfords are paired with wool coats and vibrant knits, while the lady&#39;s studded Opal Met Mary Jane pumps add a touch of glamorous nostalgia. When the chill sets in, guests swap their shoes for plush slippers in nappa leather or sumptuous velvet—proof that comfort, too, can be an art.

Dinnertime arrives, and the lights dim. Dressed in tuxedos and evening gowns, the protagonists exude refinement: Hertford loafers and Oldford Oxfords for the gentlemen, Ghillie Met criss-cross shoes for the lady—a tribute to Scottish spirit and English whimsy. After a few dance steps and a flambéed pudding, the three friends take to the lawn for a nighttime game of croquet, adorned in patent leather shoes and burgundy velvet slippers.

The evening concludes in an atmosphere of gold and wax, the flames reflecting off <a href="https://www.lofficiel.com/industry-trends/miu-miu-x-church-s-imaginent-les-richelieus-les-plus-desirables-de-la-rentree" target="_blank" rel="noopener">Church’s</a> soles, as if to celebrate the union of craftsmanship and festivity. And because every detail matters, the house unveils a selection of accessories perfect for gifting: calfskin wallets, nappa gloves, wool scarves, belts, and keychains, promising understated and timeless luxury. Thus, Church’s signs a campaign that does not just dress the season: it embodies its spirit — that of an English Christmas, elegant, joyfully eccentric and irresistibly refined.

<a href="https://www.church-footwear.com/fr/fr.html" target="_blank" rel="noopener">church-footwear.com</a>

Church's celebrates the holidays with British elegance

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