The Now Icon: Sita Abellan

Highly sought-after Dj, habitué of Ibiza, he has captured the attention of Rihanna, who wanted her in a controversial video, due to her original style and her provocative outfits posted on Instagram. Since then he has collaborated with various brands and has designed a jewelry line
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For the 681 thousand Instagram fans and the fashion brands that have involved her in various projects Sita Abellan , blue hair and provocative attitude, is a model of self-determination. An IT girl able to get where she wants thanks to sheer willpower. Twenty-six years old, originally from Murcia, in southern Spain, she is a model, a DJ, a fashion designer and a jewelry designer. Indeed "technoprincess" as defined on social media. Rihanna, who included her in the cast of the "Bitch Better Have My Money" video, contributed greatly to her notoriety, but probably would have become famous all the same: as early as age 8 she created her own jewels, and now she has her own line, Lilith, characterized by the leitmotiv of the snake. "I design what I want to put in, because I am literally obsessed with accessories, so much the better if I also like others," he says in Italian, because he attended a master's degree in advertising and public relations in Milan. As a DJ, Sita has played all over the world, this summer he was in Ibiza at Cava Santa and Ushuaïa, the club of David Guetta and Martin Garrix. Now it's mostly techno evenings, but until a few years ago he also loved the regeton, the electro, the new wave, the dark wave, the industrial and the afro-beat. Instead, it is impossible for her to choose between music and fashion, too closely interconnected.

The complete interview in the new issue of L'Officiel Italia: The Statement Issue, on newsstands from September 19th.


Photo Fabio Leidi

Styling Giulio Martinelli


Hair Chiara Bussei @ WM Management
Make up artist: Riccardo Morandin @ WM Management
Manicure: Barbara Coroli
Photographer assistants: Fabio Firenze and Lella Licci
Stylist assistants: Fabio Pittalis and Beatrice Pretto
Location: Rockspot Milan

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