Beauty

The best celebrity beauty brands

Kylie Jenner, Rihanna, Selena Gomez and many more
Reading time 4 minutes

There's a new trend in CelebriLand: owning a make up line! From the very well known Kylie Cosmetics to the new Selena Gomez' Rare beauty, here's the list of the hottest make up line by yours truly. Which one is your favorite?

KYLIE COSMETICS

The famous  KYLIE COSMETICS.  Launched in 2015 by a very young (and determined) Kylie Jenner, the first products were just three shades of lipstick (with matching pencil). Look how far the young reality star has come! Becoming, in a short amount of time, one of the best selling brand in the makeup' word, Kylie has also launched a "sister" line that sells only skin products  (KylieSkin). Our favorite article? the lipstick set

FENTY BEAUTY

Everything you do, Riri does it better. FENTY BEAUTY conquered everyone's heart when in 2017 launched the very impressive highlighters and foundations. One of the first to have a foundation' line that suits every skin tone. In addiction to perfect makeup products, a skin line FENTY SKIN: vegan, cruelty free, gluten free and with recyclable materials (plus: the campaign featured Asap Rocky aka Riri's new boyfriend) . What a Queen. Now we just wait for an album. Our pick? the Trophy Wife highlighter

RARE BEAUTY

Soft, chic and... rare. RARE BEAUTY by Selena Gomez is all about celebrating yourself with soft makeup and natural lights. Named after Gomez' latest album "Rare", one of the goal of the singer was to show women how perfect they are just by highliting their natural features. Unmissable: Soft Pinch Liquid Blush

ABOUT FACE

What a news to start this 2021! The singer Halsey just launched her brand new makeup line ABOUT FACE . Colorful, unexpected, over the line, Halsey's make up is ecletic just like her. Break beauty's rules with the singer. Must have: products aren't availble yet but you can pre-order them and the shadowstick seems like the right energy you need in 2021.

JLO BEAUTY

After years and years of begging Jennifer Lopez to reveals her secret to the Jlo-glow, she finally heard our prayers: JLO BEAUTY dropped in the last months of 2020 saving our skins and basically saving the entire year. Channel your inner Lopez by using That Star Filter, an instant complexion booster

KKW BEAUTY

One Kardashian is not enough: Kim Kardashian joined the make up world with her KKW BEAUTY in 2017 (two years after sister Kylie). The aesthetic? neutral colors over everything. Never underestimate the power of a neutral look to make you feel at your top. Best seller product? the Creme contour and highlight set

HAUS LABORATORIES

Little Monsters were head over heels when their Queen, Lady Gaga announced back in 2019 her first make up line HAUS LABORATORIES. The first makeup brand to be launched on Amazon, Gaga aims to make her fans feeling superheros when doing makeup in the morning. Wear your cape, it's time to save the world with the Stupid Love Eyeshadow Palette

VICTORIA BECKHAM BEAUTY

Who would not trust Posh Spice when it comes to beauty? After years of trying the craziest look (pixie blonde Victoria forever), Beckham has landed to her best style ever: classic elegant. As her own clothing line, even the makeup line VICTORIA BECKHAM BEAUTY is all about minimal essential. Sustainable, transparent, digital-first, cruelty-free, and created by women (naturally), Posh Lipstick is Posh approved so yeah, we're gonna buy all the shades.

HONEST

Only the extremely sweet Jessica Alba could have a line called HONEST. Her motto? "Clean up your beauty routine" Jessica and our favorite? the Extreme Lengh Mascara + Lash Primer, a real game changer in the eye's world. 

FLORENCE BY MILLS

She's not only the actress of the moment, she's also a makeup guru! Millie Bobby Brown owns the teenager' favorite line: FLORENCE by MILLS. Her products are fun, cruelty free and easy to carry around. It's a battle between the Swimming Under The Eyes Gel Pads and the Oh Whale! Clear lip balm. Plus: there's also the possibility to virtual try-on the products. While we're in 2021, she's already in 2030 you guys!

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